Monthly Archives: June 2013

9 Social Networks for Organized Families

Ah sweet summertime! This calls for relaxation and fun in the sun! We can all appreciate family bonding during summertime. Unfortunately organizing that family BBQ can get quite difficult  with everyone’s conflicting schedules. However, thanks to Vidicom’s CEO Christy Ferer’s  9 favorite social networks, coordinating just got a whole lot easier! These networks include:

Family for Facebook
1. FamilyLeaf: Offers a simplified, refreshing take on social media, pairing its features down to the absolute necessities.
2. FamilyWall: Expands on FamilyLeaf’s slimmed-down social media experience, adding a few features, such as a calender and private messaging.
3. Boasts a family tree and stories section in addition to the features included on FamilyWall and FamilyLeaf.

With these social media networks you can go ahead and start organizing that summer family vacation!



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Jim Edwards Leaves SpotCo

CEO of SpotCo and a dear friend of Vidicom’s CEO Christy Ferer, Jim Edwards, leaves the Gotham-based ad agency that’s one of the major players in Broadway advertising and marketing to do pursue other interests.  Jim is leaving Broadway and moving to Austin to help battered women.

His exit will set off a chain of promotions and title changes. Spotco’s previous associate COO, Ilene Rosen,  will be running the company  with CEO Drew Hodges and CFO Brian Berk.  Jim will be surely missed at SpotCo. Drew Hodges said, “As one of the original founders of SpotCo, Jim Edwards is responsible for countless industry innovations and selling millions of tickets.

It is always heartwarming to hear when people are giving back to the community.  Good for you Jim!



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Clifford Ross: The Austin Wall

Vidicom CEO Christy Ferer recently went to a book party for, “Clifford Ross: Through the Looking Glass,” a book documenting NYC-based artist, Clifford Ross’s creative process and collaboration with stained glass artisan Franz Mayer.

Ross’s passion for art has led him to where he is today. His  latest piece, a three and a half ton stained glass mural , is displayed for the public in the lobby of the new United States Federal Courthouse in Downtown Austin. Christy Ferer finds it very interesting that the judges were involved in the creation of this piece. Ross explains, “Judge Lee Yeakel was very vocal about his desire for me to embrace the landscape here.”


For more information, visit:


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Paul McCarthy’s White Snow Show

Christy Ferer, Vidicom’s CEO, recently saw Paul McCarthy’s latest show, WS (White Snow) at the Park Avenue Armory. It’s McCarthy’s largest exhibition and one that certainly won’t be forgotten!

WS is a collaboration with his son, Damon McCarthy, which “weaves together a fantastical forest and a three-quarter-scale house modeled after McCarthy’s own childhood home, with multi-channel video projections to immerse visitors in a world of fantasy and depravity.” To sum up Christy Ferer’s thoughts about this show, it was disgusting.

Whoever decides to see the show is a brave soul!


Read Paul McCarthy’s WS Art Review here:


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10 Enterprise Networks to Improve Company Communication

Part of running a business is making sure company communication is going smoothly. Christy Ferer was pleased to discover on several new ways to improve company communication! Mashable displays how the use of an enterprise social network can better company communication- big or small! Christy Ferer can’t wait to try it!

Read the article here

Does your company use an enterprise social network? If so, has it improved company communication?  Let Christy Ferer know with a comment!



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Easy Ways to Market Your Company!

ImageChristy Ferer, Vidicom CEO, loves Mashable’s look on how successfully market a company – even a startup – in today’s competitive business economy.

You might remember – Christy Ferer made a startup in 1983 – it’s called Vidicom. Ever heard of it?

Read the article here.

If you can’t identify what makes your business unique in its space, how will you prove your value to potential customers?

What are your thoughts? Do you agree or disagree with the list? Let me know with a comment!


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What are you searching For? Google Knows!


Google just published a series of charts visualizing the most popular search terms entered into their ubiquitous tool. We’re all using Google, and it’s fun to see what terms come up most frequently.

If you’re like Vidicom CEO Christy Ferer, you’re always googling everything: restaurant hours, TV show times, math equations when I can’t find a calculator, the list goes on.

These charts, while interesting on their own, also serves as a valuable tool for companies. By keeping up with current trends, marketers are able to focus their efforts on things consumers care about.

For example,

  1. Justin Bieber

  2. Beyonce

  3. Rihanna,

  4. Lil Wayne

  5. Selena Gomez

Are the top 5 searched musicians on Google right now. On that note, can anyone get Christy Ferer Beyonce tickets?


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Raves in Venice 2013

ImageCindy Sherman rocks as part of the Venice Bienale’s where she curates rooms of her vision behind her legendary art.

Vidicom CEO Christy Ferer’s fave: all the photo albums she has collected from flea markets over 30years including one of transvestites living together in the 50”s.

But artist Rudolf Stingel wasn’t bad either. For the first time, the entire Palazzo Grassi sported carpeting based on an oriental rug covering the entire surface of the walls and floors… and we are talking about 30,000 square feet between all three floors of all these surfaces.

The exhibition is centered on the relationship between abstraction and figuration, observing how the constant fluidity between these two polarities characterizes the artist’s poetics. On the walls and floors which are really the artists interpretation of what a Persian carpet looks like, Stingel mixes ensemble of “photo-realistic” works, portraits of friends self-portraits taken at different stages of Stingel’s life, alpine landscapes or depictions of ancient religious sculptures.

The whole project was a mega undertaking…  Christy is wondering what they are going to do with the all the carpet covering those thousands of square feet of walls and floor?

For more info on the show:


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